You have something special to offer the world and you’ve packaged your expertise into a free or paid offering.
But there's one little problem... You don't have a huge following and don't know how to gain exposure on your masterpiece.
It's time to go into LAUNCH MODE! (Kind of like beast mode. Well honestly the two should be interchangable.)
Going into launch mode means that you spend a scheduled period of time (usually 3 to 4 weeks) creating buzz around your offering.
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I hate to break it to you, but there is no ONE perfect launch plan.
Some business owners LOVE giving live webinars, some swear by Periscope, and others have loads of success with email challenges. Your launches will all look a little different because different strategies will tap into your passions. But what I do have is a blueprint that I have used time and time again that has brought me amazing results - massive leaps in exposure AND sales. I’ll be giving you a list of strategies for you to pick and choose what you’d like to implement and then you simply plug them into the provided blueprint.
Your launch can be as extravagant or as simple as you'd like. You can load yourself up and work long hours implementing anything and everything, or you can choose a few strategies that will still work wonders but will allow you more time freedom during your launch.
This workbook was created to inform you of my launch strategies that have been a huge success in my businesses and to help you figure out which tactics you would like to implement. I have also created an example schedule to show you when to put those strategies to work throughout your launch. Timing is everything!
Launching is never easy. There's a lot more work to do compared to the everyday life in your business. You will be hosting more events and creating double the amount of content. When you experience the results, you'll see that going into launch mode is more than worth it and super exciting! Lots to do, so let’s get to work!