How to streamline your online business and work part time while maintaining $10K profit months

I’m a mom of two under two, a traveling baseball wife, and run 2 online businesses. I’m sure your life is busy too, but every moment of the day I feel like I live in the most unnatural form of chaos on the planet!!!

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When I first started running my coaching business, I was working 8-12 hours a day depending on if my husband was away for road games or home. When we found out I was pregnant with my soon to be two year old, I became obsessed with learning everything there was to know about sales funnels, systems, and automation.

I knew I wanted to take a long maternity leave from my laptop. I knew we still needed the income (because hello minor league pay). And I knew that the 4 hour workweek was my destiny.

 
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Step 1: CREATE SYSTEMS AND FUNNELS

I use clickfunnels.com to create sales funnels. Clickfunnels is so awesome because it’s easy to use, links each page in the sales funnel seamlessly, and has increased my conversion rates drastically. I have a few simple sales funnels where you start at an opt-in page for a freebie, and are then redirected through a funnel where I have automated my sales strategy! #timefreedom

Step 2: STOP TRYING TO DO IT ALL

Take a step back and evaluate everything that you would like to do or are currently doing in your business. What gives you the best ROT (return on time, is that a thing?)? If you’re tweeting 5 times a day and only seeing 5% of your page views coming from Twitter, I’d give up my time tweeting if I were you. If you’re giving out free PDFs with a 5 part email sequence follow up every other week and only seeing 1 or 2 sales from that effort, I’d start giving webinars and live streaming to deliver that content. Figure out what is working, what isn’t, and stop doing every task google has to offer. Focus your time on 2-4 content delivering tasks. For me, I only blog/pin blog posts, give 5 day challenges, and work on sales funnels. What works for your audience?

Step 3: DELEGATE

Oh my gosh, where would I be without my success team?? Delegating all Design, Copy Editing, Bookkeeping, Pinterest, and Facebook has been life changing for me. This team is new to me but helping me thrive like never before. 

Design stressed me out, I still did it and wasn’t bad at it, but it took a lot of time. Lindsey can do it in ¼ of the time. Delegated.

I SUCKED at english in school. Meshell copy edits so naturally she does it on accident as she reads. Copy Editing, delegated.

Pinterest and Facebook marketing isn’t my genius but is Jena’s. Delegated. 

I’m going to share them with you for a limited time to help you skyrocket your business to $10K+ profit months. Hire my team and I HERE

3 Ways to Brand Your Social Media Presence

As an online business owner, it is very important to have a strong online presence. One aspect of that is your social media presence.

While creating amazing content that resonates with your audience is super important, it is also key that your branding extends past just your website and into everything you do including social media.

This requires a bit more effort than just using social media for personal use. You need to put more thought and a strategy behind it.

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But why does it even matter?

When you are consistent with your brand on all fronts, it starts to make your business recognizable to potential clients. As clients start to recognize you and see your brand over and over, they will begin to trust you. And all client relationships start with trust.

So, here are 4 super easy ways to make sure your branding is on point on social media.

1. Professional Profile Image

Be sure to use the same image on your social media as you do on your website. If you have a recognizable photo that appears on the homepage, about page, or maybe even in the sidebar of your website, this is the perfect image to use on social media.

As an online business owner, you are most likely the face of your business so a photo of yourself is very important.

Your beautiful face brings a human element to your business in a way a logo cannot.

The photo should be of JUST you.

Now, I love my cats and have so many photos of me and them and if I was using social media for personal use, there is a very good chance my profile image would be of me and my babies, but that just doesn’t make sense for my business.

The quality of the photo should be good as well. You need good lighting, a clean background and you need to look put together. You don’t need to pay a professional photographer when you are just starting out, but you shouldn’t be using a selfie either.

2. Imagery, Fonts and Colors

Every social media platform seems to be getting more visual, even Twitter is showcasing  images now. So this is a great way to extend your brand visually.

I love to work with templates. Templates allows me to always have the same design just sized down for each platform.

Your templates should use the same colors, fonts, imagery and style as your website. Basically they should have the same feeling as your website. If someone finds you on say Facebook, they should know visually that they are at the right place.

The goal is to be so consistent and have such a strong brand EVERYWHERE online that people start to recognize your style even without your logo, URL or brand name.

3. Wording

Your brand is much more than just the visual aspect. I know it is common for people to think branding is your logo but it is so much more than that.

Your name and username on all social media platforms should be the same. There are some slight variations based on platforms, like maybe you expand on your name to add keywords (like on Pinterest) but it should be pretty much the same.

Ideally your username is the same as your URL. Brie is a fantastic example, her website URL is www.briebeeks.com and her username on Instagram and Pinterest is briebeeks. It makes it so much easier for potential clients to find her.

Your message also needs to be consistent. Be sure to share your key message in your bio/description areas and then use the same words, tone, and writing style you use on your website.

Consistency is KEY

Consistency is the most important thing when it comes to your brand.

This starts to position yourself as an expert and it builds trust with your audience and potential clients.

A cohesive social media presence in addition to a killer business and social media strategy can have a major impact on the visibility of your business and really catapult your business forward.

If you would like help creating a beautifully branded social media presence and work with Brie Beeks privately where she will show you exactly how to build your empire, click here to see what we can do for you.

ABOUT THE AUTHOR: 

  Lindsey is a Graphic Designer for female entrepreneurs. She has been designing for more than half her life and loves bringing visions to life. She lives with her boyfriend and two kitties, Max and Rocky, who are her world. If she isn't designing you can find her at her happy place - Disneyland!

Lindsey is a Graphic Designer for female entrepreneurs. She has been designing for more than half her life and loves bringing visions to life. She lives with her boyfriend and two kitties, Max and Rocky, who are her world. If she isn't designing you can find her at her happy place - Disneyland!

How To Start An Online Business In 4 Weeks

I’m going to give you tangible ways to get started but first I want you to know that your first “draft” isn’t permanent. Your product will evolve over time, your website design will constantly be tweaked, and your business model will be developed further as you see what works for you and what doesn’t. 

You just have to START. Take action. Even if you’re only making baby steps, it’s time to get out of the dreaming phase and jump into the creation phase.

 
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Week 1:

1. Research your business idea.

How well can you help someone and fill a need or discomfort with your business idea? Research other products or services out there that try to fill this same need. What do you like about these products? What do you dislike about them? How can you do it better? How can you show your authenticity and set yourself apart from them?  

2. Establish your profitable messaging.

Your message is what sets you apart from others in your industry and attracts your ideal client to your brand. Your message is your story, your sales copy, the words that develop your readers’ trust and turn them into a loyal follower. 

3. Create your website or landing page.

I use Squarespace for my website (sales page, blog, and about me) and ClickFunnels to create sales funnels, landing pages for webinar registration pages, training videos, challenge registration pages, and to give away free PDFs in exchange for email addresses. Stressed just thinking about creating all of this for yourself? Check out how you can work directly with my Success Team HERE.

4. Add your about me page to your website.

Let visitors know who you are and how you’re here to make their lives easier! Be human, tell them about how you got started and about your journey. Add a professional headshot so that they can put a name to a face!

 

Week 2:

1. Add a blog page to your website.

Never thought of yourself as a blogger?! You have valuable information to share now! This is a space where you can start showing off your knowledge. Spend 3 days writing 3 actionable, helpful blog posts for your ideal client.

2. Create images to go with each blog post.

Not Photoshop savvy? That’s ok. You can adopt my design assistant HERE or Canva.com works great too! Research your favorite blogs to see how their images are designed. What makes you want to pin them to Pinterest? How could you make them better?

3. Enable the “Pin It” button on your website.

Visitors love pinning articles for later. Make it easy on them by having a one click Pin It button to share your content to their Pinterest peeps.

4. Upload your blog posts and insert your images.

Place the images about two to 5 paragraphs down. I like this photo placement so that there is a fun visual break between text.

5. PUBLISH THEM!

WHOOP WHOOP! 

 

Week 3:

1. Choose which social media platforms are right for you.

You don’t have to be on every single platform. In fact, I highly recommend that you choose a few to excel on! Here are my tips and tricks to start your business accounts and how to choose which ones are right for you. Through this article you will write your bio/about me section, set  your profile images, learn about using hashtags to your advantage, how to create a style guide to keep your accounts cohesive with your brand’s image, and more!

2. Once your accounts are created, go ahead and share your first three blog posts!

Pin your own image with a scroll stopping description, Tweet it out including a shortened bit.ly link, post it to your business FB page, make a post on Instagram with your image and a summary of your post and include the link in your bio. I like to tweet out and Pin a new blog post three times on the day I publish it. This is totally acceptable on Twitter and Pinterest! Instagram, not so much.

3. Use your social media accounts to attract your target audience.

Social media drives almost ALL of my website traffic. Social media managing can also be extremely time consuming and you can waste half of your day’s work on your platforms when you should have been creating more useful content for your readers. I recommend adopting my team HERE or developing a social media scheduling system that works for you.

 

Week 4:

1. Create your product.

What will you create first? Will you create an eBook, an online course, or a private coaching program? It doesn’t matter how you start, you simply need to START! Get your name out there, give them a way to work with you and share your message like your life depends on it!

2. Create your sales page.

This is your time to shine. You want your potential customers to feel like you are speaking directly to them, like you’re reading their minds and know exactly what they need. In order to accomplish this you will need to research the way they word their problems, which blogs they’re reading, and the tone of writing they enjoy (friendly, informative, nurturing, etc.). Look in Facebook groups in your niche, on blog comments, and on Twitter chats related to your product. Pay close attention to the questions they ask. Tell them how you understand their need and exactly how you’re going to fix it. I’ll help you write this irresistible page and my team will design it for you HERE.

 

I’ve created a free blueprint for you to market your new masterpiece to the masses!

In this workbook you will receive my 8 week marketing calendar that I go through when promoting a new product. I explain what types of content you should be sharing and how often. 

4 Reasons Why You Need To Start An Online Business In 2018 (and how to reach your revenue goals)

You’re afraid to put yourself out there, to put your name on something for the world to see. Failure is always a big fear when it comes to trying something new.

But, I want to tell you why now is the time to take the leap, to put your big girl shoes on and pounce on the online piece of the pie that belongs to YOU!

 
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As we get to know each other, you’ll see how opportunities aren’t an option in my mind.

Opportunities are your next open door and I’m not one to form a plan B. I go all in. Balls to the wall. And make it happen. I expect the same from my clients and the ones who adopt this mentality are the ones who experience success quickly.

No plan B?? You’re crazy!

Imagine that there’s no other door to go through except this door of opportunity. Deep down this is really the only door that you truly want to go through - and the only route you would take in a fearless world.

Your judgement is foggy and you’re unsure of yourself. You’ve gotten used to the limits that fear creates.

 
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It’s time to be the boss of fear. You’re managing your life now.

Put yourself in a mindset of not giving failure a chance, not taking no for an answer. When you allow yourself to eliminate limitations and engrave this new thought process in your mind, failure is never a product of your work. Your outcome may not always pan out exactly how you imagined, but that’s progress not failure. From there, you make educated adjustments.

Imperfection is not equivalent to failure.

In fact, imperfection is more interesting and more fruitful. In your imperfections you learn, you grow, and you achieve. Achievement and imperfection don’t go together? They actually go hand in hand. In your imperfection you are creative and make wrong turns that are oh so right. Your true self comes to the surface and that’s who we all want to see.

You have a creative idea and here is the door to opportunity open just for you. The opportunity to create time and financial freedom for yourself. The opportunity to use your experiences, your expertise, your skillset to make someone else’s life easier or better in some way.

There’s no better time than now. The systems and software are available to you. The strategies and processes have been established and researched thoroughly.

Here’s why you need to start an online business and pursue your passion in 2018:

1. The freedom to do something that you truly love doing

What makes you want to jump out of bed in the morning or what do you lay awake at night thinking about? That’s what you love. That’s what you should be pursuing daily. You deserve a life full of inspiration and joy. You may not be able to find a job pursuing your passion the way that you’d like but you can definitely create that job for yourself.

2. The freedom to work from wherever you’d like

Do you want to stay in your pajamas all day and work from the couch? I definitely do some days ;). Or, do you want to travel and have no obligation to a stationary office? Working from your laptop gives you the ultimate freedom - to go and do whatever, whenever, and wherever you want. Does staying at home with your children or working poolside in Cabo sound like heaven? Yes. You. Can.

3. The freedom of time

Time. Such a funny thing. It flies by and you can barely remember what you did 3 days ago. I’d hate for you to waste it. The freedom of time is one of my favorite benefits of owning my own online business. I don’t have to worry about waking up late for work if I slept restlessly the night before. If I’m inspired at 5 pm instead of 7 am, that’s when I work. If I want to do something fun on a Monday instead of working, I jump back in the grind on Tuesday without skipping a beat. If I want to take a week long vacation every single month, I can schedule my social media posts for that week well before I leave and no one would know I even left, unless they follow me on snapchat of course. Finally, my biggest sigh of relief, I don’t have to worry about taking off work for maternity leave or ever returning back. You want to create this freedom for yourself sooner rather than later. Time is too precious and it’s fading constantly. Who do you want to spend more time with? Maybe you just need a few extra hours to take care of yourself - to take a bubble bath, get your nails done every once in awhile, pick up a new workout routine. Whatever it may be, it’s worth it.

4. Financial freedom

Accomplishing this goal has never been at a closer reach. The opportunity to give yourself a constant raise is real and it’s right in front of you. You can start your online business and make $5K per month JUST STARTING OUT. The opportunities to create a raise for yourself are limitless. The numbers can be intimidating and you may think to yourself, “Yea right. That’s not me. Other people can do that, but not me.” You can. Every online business owner that you see are 100% normal human beings. They just wouldn’t take no for an answer and accepted imperfection as a chance for creativity and growth.

 

I won’t lie to you. It does take discipline. It does take a “not taking no for an answer” attitude. It takes consistency to build all 4 of these freedoms for yourself.

 
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How do you run a successful online business?

By using your strengths to build up someone else’s weakness. We’ve all been through different things, walked through different journeys, developed different skill sets and pursued different industries. 

Your knowledge may be drastically different from mine. I may not know the first thing about some of your expertise. If your strengths are my weakness then at some point I may really need you. If you think you’re not good at anything, you’re wrong. If we talked for only 15 minutes, I could probably tell you exactly how you could help someone else who is lacking in areas that you aren’t.

To reach your revenue goals in online business, package your best self into a product or service. A digital product - an online course, Ebook, PDF guide, webinar training series, etc. If you love to teach and interact with others on a deeper level, you could coach individuals and help them get through something that you’ve accomplished.

Remember, you’re the boss of your life, not fear.

Fear tells you that you don’t have time, money, skills, or that you simply couldn’t do it. But, you seriously CAN. Everything is already created for you, systems and strategies tested for you, just waiting for your taking.

Don’t wait until it’s too late. Don’t miss your next door. It’s wide open and filled with opportunity for the months to come.

If you would like to work with me privately where I will show you exactly how to build your empire, click here to see what my team and I can do for you.

 

I’ve created a free blueprint for you to market your new masterpiece to the masses!

In this workbook you will receive my 8 week marketing calendar that I go through when promoting a new product. I explain what types of content you should be sharing and how often...

 

How to use Pinterest to Explode your Business

It's no secret that Pinterest is a powerful business tool.

Once you get Pinterest up and running, you need to have a few things set in place to really explode your business!

 
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Don't let potential clients leave your website without inviting them to take your relationship to the next natural phase.  Offer them more information and get them on your email list!

People visiting your website from Pinterest is considered a cold audience, new people you are soon to meet.  Show them you are an expert and build trust by sending them to blog posts instead of sales pages.

Capture their email list with a content upgrade or opt-in so they become your clients and customers instead of simply reading your post with the relationship ending there.

Pinterest will increase your visibility and drive traffic to your website. If the people visiting your website aren’t invited to take the next steps, your business isn’t benefiting you.

ALWAYS be certain to invite your guests to take the next step with you and direct them on how to further your relationship.  JUST increasing website traffic isn’t going to make you money in your business.

Grow your email list with all the website traffic Pinterest provides once you have it running properly.

What You Need to Use Pinterest for Business

If you would like me to set up and maintain your profitable Pinterest account and work with Brie Beeks privately where she will show you exactly how to build your empire, click here to see what we can do for you.

 

ABOUT THE AUTHOR: 

 
  Jena, a former educator turned Pinterest Strategist, helps female entrepreneurs gain confidence in using Pinterest to increase their visibility and drive traffic to their website. She and her husband raise their daughters on the beach and riverbanks of Georgia and love to travel. Jena will be helping  you grow your business using not only Pinterest, but Facebook groups and Facebook ads.

Jena, a former educator turned Pinterest Strategist, helps female entrepreneurs gain confidence in using Pinterest to increase their visibility and drive traffic to their website. She and her husband raise their daughters on the beach and riverbanks of Georgia and love to travel. Jena will be helping  you grow your business using not only Pinterest, but Facebook groups and Facebook ads.